Lahore | لاہور

Rich culture, enviable heritage and colorful traditions are embodiment of vibrant societies, where historians diligently document all accomplishments in fine arts like architecture, sculpture, painting, poetry, music; and performing arts like theatre, dance and drama. People take pride in their history and celebrate various events to showcase remarkable achievements of the earlier generations in arts, culture and literature.

Celebrations of Christian New Year, Chinese Lunar New Year and Iranian Nowruz are not but typical examples of such occasions full of traditional zeal and cultural zest, where people of all ages, genders and colors participate in activities full of jubilations and exuberance. They not only rejoice and cherish their rich cultural traditions but also pay resounding tribute to their outstanding artists, artisans, poets, playwrights, and heroes by arranging performances of the leading singers in folk and classical music, displaying their cultural heritage and handicrafts, staging theatrical performances, organizing sports events, and screening documentaries to educate younger generations on the achievements of their forefathers for the evolution of their societies in arts, culture, sports, language and literature.

One such auspicious event full of festivities is Jashne-e-Baharan in Punjab, the celebrations to mark the commencement of Spring season.

Mela Chiraghan or Mela Shalimar is a three-day annual festival to mark the urs (death anniversary) of the Punjabi poet and Sufi saint Shah Hussain.

Shah Hussain was a 16th Century Punjabi Sufi poet who is regarded as the pioneer of Kafi from Punjabi Poetry. He lived during the ruling period of Mughal emperor Akber and his son Jahangir.

Shah Hussain is often known as Dervish King due to his polite and extremely humble Sufi personality.

He is widely regarded as a symbol of love and harmony between different religions and is venerated by both Muslims and Hindus in the region.

commonly known as Madhu Lal Hussain. His tomb is situated in Baghbanpura near Shalimar Garden, Lahore. On his shrine every year in spring people celebrate his festival and usually a public holiday is also announced on that day.  The festival is an important cultural event in the region and is a symbol of interfaith harmony and unity.

The 10th Pakistan Footwear, Material & Machinery Show (PFMMS) is a premier event that brings together leading manufacturers, suppliers, and industry professionals from the footwear and leather sectors. Organized by the Pakistan Footwear Manufacturers Association (PFMA), this annual event showcases the latest trends, innovations, and advancements in footwear, materials, and machinery.

Event Highlights:

• Exhibitions: Discover the latest footwear collections, cutting-edge materials, and state-of-the-art machinery from top national and international exhibitors. From luxury leather to sports shoes, this event covers all aspects of the footwear industry.
• B2B Meetings: An exclusive opportunity for manufacturers, suppliers, and buyers to connect, discuss potential collaborations, and negotiate deals. This platform fosters business growth and networking in a thriving industry.
• Workshops and Seminars: Attend informative sessions led by industry experts on the latest trends, technological advancements, sustainability practices, and market strategies in the footwear sector.
• Live Demonstrations: Witness live demonstrations of advanced machinery and production techniques that are revolutionizing the footwear industry. Gain insights into efficient manufacturing processes and innovative solutions.